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Audit checks / M-AUD-01

Ad sets in one campaign target the same people

Ad sets chasing the same people compete in the same auctions and split the learning between them.

Fires when
Live ad sets in a campaign share a custom audience, or the same targeting, and exclude nothing.
What to do
Add exclusions, or merge them.
How the impact is estimated
Not quantified: Meta no longer reports overlap between audiences, so this reads the targeting itself.
Platform
Meta
Severity
low
Looks back
The current setup
Autopilot
Never applied automatically.

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